USDA/ Farmers Markets: Fresh, Nutritious, Local

November 9, 2019 0 By William Morgan

This is why I shop at farmers’ markets;
fresh, nutritious, delicious,
and locally grown fruits and vegetables and
sound advice from people who
really know good food.
When I go to a farmers’ market I know I
might come across the best greens
or apples or peaches that I’ve ever had.
What kind of advise do you think you would
give people who have never
shopped at a farmers market before?
Talk to the farmer behind the table.
Ask them any question and they will be glad
to answer.
Sweet bell peppers are an excellent source
of vitamins A and C.
These deeply colored fruits and vegetables
are a wonderful thing to
incorporate into a healthy diet. To me that
makes food shopping here an adventure, and
I’m not alone.
Here I can get meat and eggs and fruit and
vegetables. I can speak directly to the farmer.
I can ask him or her questions about what
they’re doing and why; and we have a relationship.
It gives us a greater connection with our
environment, both the physical, natural environment
and our social economic environment.
There’s something really incredible about
knowing where your food is being sourced.
So much of it is the interpersonal connection.
It’s knowing who’s growing your food
and seeing the love and the energy and the
attention that they’ve put into what you’re
Here the produce is seasonal and picked at
the peak of freshness.
So you get to enjoy local fruits and vegetables
when they’re at their very best.
I think everybody likes to shop at the markets
because they can get a good value
at the farmers’ market and everything we
have to offer is fresh.
What are some of your favorite things about
buying seasonal fruits and vegetables?
Oh, the taste, it’s definitely the taste.
You can taste the difference.
And a lot of guys will say, oh we just picked
this last night, we were out picking
it and I’m like oh my god this came right
from your farm!
It’s great to know that what you’re getting
is fresh. You know it’s going to be really,
really good, and you know that you’re directly
supporting farmers.
I think farmers’ markets are really fun,
they’re for everyone.
Everybody can come and find something that
they love and incorporate it into a new dish.
For example, these queen roses, these little
plums are so cute and I’ve never seen these
We’ll have samples set up of melons and watermelons
and kids get to try them and they really want
Sometimes parents say, oh my child doesn’t
like beans. You hand them a freshly picked
and they like it
I like basil, mint, cilantro.
Oh, the pears, they look great. They’re just
coming into season. So I’ll get a couple of
That’s what’s great about the farmers’ market
as well, is it’s exciting to find what’s new
and in
season and fresh.
I think that the best thing about eating seasonally
is the anticipation.
I’m waiting for the winter squash. Because
I love to make winter squash soup
and then eat it for breakfast. I just wait
all year for those things, and then becomes
a part of our natural rhythm.
As somebody who’s trying to become a better
cook and cook a lot more it’s great to get
in the habit of cooking things that are in
season and that have traveled not very far.
I think it’s definitely changed my eating
In addition to the wonderful food, there are
lots of other advantages to patronizing farmers’
I like the personal service I get and the
relationships I develop with the farmers and
I also like the idea of supporting the local
economy and local agriculture.
The freshness and variety are beyond compare
at a farmers’ market, and the family farmers
from receiving a bigger profit from these
You can also use SNAP or WIC benefits to purchase
foods at the farmers’ market.
What’s your favorite thing about coming the
farmers’ markets with your daughter?
Oh, it’s with her because she does the shopping
and basically it makes my life that much easier.
Did you get one? Those are really good. You’re
right. Those are very sweet.
It’s fun to come out and experiment and definitely
to talk to the farmer.
And that they always have great recommendations
for what to do with the food.
They say we eat with our eyes, and there’s
no better place to eat with your eyes
than at a farmers’ market.
Not only can you find the fresh, locally grown
produce at farmers’ markets, but they’re
It doesn’t matter how old or young you are
or how much you know about food; there’s something
for everyone. And with farmers’ markets
opening in many locations, it’s easier than
ever to find one,
two, or more in your area. In some regions
farmers’ markets are open year round,
in other regions they’re seasonal. Either
way you’re bound to find an ever changing
of the freshest and most delicious items available.
And farmers’ markets aren’t the only way
can find fresh local foods. You can look for
roadside stands or join a community
supported agriculture, or CSA, group in your
A farmer’s market is a place you can really
get excited about good food.
For more information about healthy eating
and recipes and to find a farmers’ market
in your area, visit