$0 to $148,000 a MONTH: How We Scaled Drew Manning’s Fit2Fat2Fit Keto Brand (CRAZY Story!)

$0 to $148,000 a MONTH: How We Scaled Drew Manning’s Fit2Fat2Fit Keto Brand (CRAZY Story!)

October 28, 2019 3 By William Morgan


– What’s up guys my name is Los,
and today I’m gonna show
a quick case study of
how we helped my boy Drew
go from zero, nothing.
Wanting to make $30K a year,
which is as much as a barista makes
to be honest with you,
all the way into making
over $148,000 a month
like clockwork, okay.
Now the system is very, very simple.
When we started with Drew he was,
broke, busted, disgusted.
He was in a bad place, okay?
Your boy was trying to get clients online.
He was trying to do boot camps.
He was trying to get local clients.
But he wasn’t getting any
of these people, okay.
So we started to work with him
and we said,
“Hey listen we’re gonna help you
“build a signature program,
“and we’re gonna help you
find your ideal audience.”
So this is something that you guys
might be having a problem with today.
The problem is,
you’re trying to sell to anyone.
And when you are a master of nothing,
then you are not anything to anyone.
Okay you need to become a specialist
in your craft, in your field.
We help people become specialist
and turn that content into conversations
that allow people to close more sales
in a scalable, systematic,
and predictable way, okay.
So I’m gonna show you
guys exactly what we did.
So when we started with Drew
he didn’t know what he was doing.
He was broke, busted,
disgusted like I said.
And we kind of talked with him,
we have an avatar sheet
that we went through.
We really helped him nail down
exactly who he was talking too.
It turns your boy is
really, really good at keto.
The ketogenic diet.
Now I’ll actually show
you guys some screenshots.
Your boy speaking everywhere.
He’s got a best spelling book.
He’s known for the keto diet,
but before that he was not.
He was just a trainer,
he was helping you lose weight,
he was helping you gain weight,
he was helping you lose
fat after a pregnancy.
It didn’t matter he was like,
“Yeah I’ll do it.”
It seems like that’s what
every single trainer tries to do.
And when you jump online,
it just doesn’t make any sense.
Because there are specialist out there.
And specialist is what you pay
for a specific results.
You don’t go to the doctor,
your general practitioner and be like,
“Yo I need a heart transplant.”
You go to a cardiologist.
You don’t go to a podiatrist and go like,
“Yo I got eye problems.”
That doesn’t make any sense right?
You go to a specialist.
So we built him a specialist system.
The keto system okay.
We call it the, Keto Jump Start.
that’s what we launched with him.
And we built an audience for him, right.
Now we know that we’re
talking to keto people.
And we built a program
that specifically was
designed to help you lose
weight on keto at first.
Now he’s got programs on
how to gain weight on keto,
and he’s just a keto specialist, right.
But at first we centralized
the problem in being like,
hey people need to know how to
lose weight fast in an
easy way using keto.
Can you build that program?
“Yeah man I can build that program.”
He built out that program
and we were able to
create content with him.
We showed him how to
make the right content.
He transformed the way he
distributed that content.
And then the right audience,
plus the right content started getting him
the right conversations.
He was turning those conversations
into solutions when he
was getting on the phone.
And guess what?
He was closing people.
All day, left and right, okay.
Now we’ve built so much more with him.
We’ve got a product,
we’ve got digital courses.
We’ve got a lot more.
But it all started with
just knowing your audience.
Who is your audience today?
Do you know who your audience is?
Listen, I have an avatar checklist.
I’m gonna actually give you this checklist
if you wait until the end.
I’m gonna give you guys exactly
what we’re gonna do at the end.
But you gotta wait just one minute, okay.
First you need to know
your audience, okay.
Once you know your audience,
what’s your signature program?
How’s your audience gonna have success
with your signature program?
Now that you know that,
and you’re kind of moving that ball,
okay what kind of content are you
gonna be creating every single day
to bring people in?
To let them know that you are
the solution to the problem.
That you are the one that can resolve
the issues for them, okay.
Now we’ve got the process
because we’ve got the audience.
We’ve got the program.
And we’re creating content
to solve that problem.
And that’s gonna create
conversations inside of your DMs.
That’s gonna crate conversations
all over the place.
And then we can help you
systemize that process,
just like we did for Drew,
so you get more conversations
and you turn those things into close.
Okay now listen,
if you guys want help,
we’ve set aside some time to help you guys
get where you want to be.
Systemize your business.
Scale your business.
In a way where it’s not time for money,
and you’re not broke, busted, disgusted
with time, effort, money
and just stressed.
We want to help you get a better,
simple system inside of your business
so you can take more calls on,
so you can take more people on,
so you can help more people.
And you can make more money
because we’re not in this
to not pay our bills.
We’re not in this to not
make more money, right?
At the beginning we all
want to make more money.
Then we want to make impact
and different things like that.
But truly we got to pay these bills.
You can’t go to the grocery store
and pay with social media likes.
You know what I’m saying?
Click the link below,
you’ll be able to get the avatar sheet.
And if it’s a good fit,
we’ll help you build a
system in your business
so you can scale, have more time,
have more money, make more impact,
and have a lot more fun, okay.
So that is it for me guys.
Click the link below.
Get your avatar sheet, apply.
And we’ll see you guys on the next video.